"Hi! We are a young team from Barcelona who dream of changing the way people wash their clothes to a more sustainable one. Behind our company is a great team that grows every day and deeply believes in Natulim's mission."
Being eco is our priority. Out of the need to take care of our planet, we created Natulim.
We realize that up to 20% of plastic packaging is not recycled, and the rest ends up in landfills and oceans. We find it terrifying. So we started looking for solutions. We found some eco-friendly detergents but were not convinced by the process. Having to go and refill them every time we ran out, with the weight and space they take up, wasn't the best solution.
That is why we have created Natulim - a laundry detergent in biodegradable and 100% plastic-free leaves. Thanks to the new formula of the Natulim leaf washing liquid, we help the planet with every wash. During this process, our maxim has always been:
"We want it to be environmentally friendly and remove dirt well."
So we experimented and tested until we found the recipe we have today. We couldn't be happier. Clothes are completely clean and smell naturally fresh. But this is not the end, we are in the process of continuous improvement!
Simplicity. We believe that everything is easy for everyone. Small actions translate into big changes. We're not perfect and we don't expect anyone to be.
Freedom. We have a choice. We create products that allow people to choose sustainability without sacrificing convenience.
Integrity. We will never compromise our values or cut corners to cut costs. We will not pollute the environment to make a little more profit. We are transparent about the ingredients in our products.
We will never make anyone feel bad about their choices, we will just work to deliver organic products that work.
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